You're about to make a technology decision that will shape the next three years of your business. Let's make sure it's the right one — before anyone writes a single line of code.
Our Consulting Services
Digital Strategy & Roadmapping
We lay out a roadmap so you don't run out of gas halfway. It's about prioritizing the most important tasks first, so you don't spend the entire budget on something that won't create value for the user anyway. We make sure you know where you're going before we start the engine.
Technical Architecture
The invisible lines that hold everything together. We ensure your system doesn't collapse when you experience growth, and that the foundation is strong enough to support future features. It's due diligence in digital form, so you don't have to rebuild everything in two years.
System & Vendor Selection
We help you choose the right tools and vendors, so you don't end up with an expensive contract for a system no one can figure out how to use. We look behind the clever sales pitches and see what actually works in the engine room and fits your needs.
Technical Debt Analysis
We bring a flashlight down to the digital junk room. We examine your existing code and find the places where "quick fixes" from the past have become expensive problems today. It's about cleaning up so your system becomes fast and easy to work with again.
Workshops & Facilitation
We gather the smart minds in a room and cut through the endless email threads. This is where we make the tough decisions and ensure everyone is looking in the same direction before we start building anything. It's shorter, more fun, and significantly more effective than a status meeting.
Presentations & Training
We share our nerdiness so your team becomes smarter and more self-sufficient. We explain the difficult concepts in plain language, so you can see through the technical challenges in the future yourself. We'd rather have smart clients than clients who are dependent on us forever.
AI Strategy & Advisory
We peel the hype off AI and look at what the technology can actually do for your business. We find the boring routine tasks that can advantageously be taken over by smart code, so your employees can spend their time on something that actually requires a human brain.
Cloud & Infrastructure Advisory
We advise on where your data should live and how it should be secured. It's about finding the right balance between security, speed, and price, so your setup is reliable and ready to scale without unpleasant surprises on the bill every month.
Our Approach
Most expensive technology mistakes aren't made by bad vendors. They're made by good vendors who started before the right questions were asked.
We come in before the build. We sit down with your team, map the actual challenges, and tell you honestly what the right approach is — even if that means recommending something simpler or cheaper than what you had in mind. That's what we mean by sparring, not selling.
Magnus leads our consulting work with a background in AI, UX, and digital strategy. He's the person who will tell you straight: where AI creates real value for your business, where it's just hype, and where your money is better spent elsewhere.
Our goal is never a long consulting engagement. It's to make ourselves unnecessary. We share what we know, build up your team's understanding, and leave you with a plan you can actually execute — whether you continue working with us or not.

Workshops Without Bullshit
No thick reports that end up in a drawer. We sit at eye level, get the real challenges on the table, and build a plan that can actually be executed.
IT Architecture That Holds Up
We act as your impartial architects — no vendor allegiances, no preferred stack. We find the right technology for your situation and make sure the foundation won't crack under pressure.
We Make Ourselves Unnecessary
The goal is your self-sufficiency, not your dependency on us. We share our knowledge openly so your team understands every decision being made — and can navigate them without us next time.
Featured Consulting Projects
Explore some of our recent consulting engagements that showcase our expertise in knowledge transfer and strategic guidance.

The robots are coming

AI - Integrated marketing
The right technology choice depends on the problem.
We'll give you our honest take before you commit to anything.
Let's have a no-obligation chat